ThriveUp Acquires imakethis.com: beyond local boundaries to embrace a national audience.

February 14, 2024 – Thrive Up, a New York based media company committed to championing creators and celebrating human creativity, proudly announces its acquisition of imakethis.com, an emerging brand dedicated to showcasing makers across the nation.

Imakethis.com joins ThriveUp’s premium roster of media properties, capturing the essence of craftsmanship and creativity through compelling storytelling. This acquisition marks a significant milestone in ThriveUp’s mission to amplify the voices of artisans while fostering a sense of community on a broader scale.

“Our vision extends beyond local boundaries to embrace a national audience, all while maintaining the intimate touch of community-focused storytelling,” said Daniel Sanchez, Creative Director of Thrive Up. “Through our local channels, like CharlotteWeekly.com, we aim to cultivate connections and celebrate the craftsmanship of individuals within our communities. However, our aspirations reach further, as each episode of our series, under the banner of imakethis.com, transcends geographical targeting to resonate with audiences nationwide. By strategically tailoring content for dual distribution, we empower local stories to reach a national stage, resonating with people beyond the confines of a single city or state.

As Creative Director of Thrive Up, I’m thrilled to welcome imakethis.com into our family of brands,” continued Daniel Sanchez. “With this acquisition, we’re positioning to elevate the artistry and passion of local makers to audiences nationwide, providing a channel for these talented individuals to share their stories.”

Imakethis.com will serve as the flagship series within Thrive Up’s media network, dedicating each episode to showcasing the remarkable talent and creativity of artisans who shape the world with their hands and hearts. Through meticulously crafted narratives, imakethis.com aims to celebrate the beauty, utility, and meaning behind each maker’s work.

“Our roots stemmed from a need to celebrate the talent it took to give someone a great haircut, back in 2018 when we did our first production for Barber’s Edge in Jupiter, Florida,” said Daniel Sanchez, Creative Director of Thrive Up.

Imakethis.com will leverage Thrive Up’s expansive distribution network to share its compelling content with a locally targeted audience, creating engaging narratives that resonate with viewers across diverse communities.

For more information visit imakethis.com and ThriveUp.com

Contact: Daniel Sanchez Creative Director, hello@thriveup.com 864-382-9778